MBA in Customer Relationship Management Admission 2024: The MBA CRM Course is a two-year post-graduation program, the duration of the program is two years and has four semesters. Students can complete this program appropriately for four years. MBA CRM program, students learn about organising, planning, and creating unique ideas for sales and customer support.
Those candidates who are keen to enrol in the MBA in CRM program, students must have a bachelor’s degree with a 50 % minimum mark from any UGC-approved university. The fees for the MBA in CRM course differ from university to university. The fee for most universities is INR 20,000 to INR 5 lakhs for the full program.
What is CRM?
Customer Relationship management is a method to managing a company’s interaction with present and potential customers. It uses data analysis about customers’ history with a company and to improve business relationships with customers, specifically directing on customer retention and finally driving sales growth.
Customer Relationship Management (CRM) is a business strategy or concept designed to appeal and win customers, as well as reduce costs and grow profitability by solidifying customer loyalty. There are multiple definitions of CRM and the actual definition may vary according to the particular department or industry-defining the concept.
MBA in Customer Relationship Management Admission 2024 Highlights:
| Duration | 2 Years |
| Eligibility | Graduation |
| Type | Online / Distance |
| Level | PG Course |
| Admission Process | Online / Offline |
| Fee Structure | Approx $ 670- $ 1191 ( As per University) |
| Course Type | Autonomous |
What is an MBA in Customer Relationship Management?
Customer relationship management (CRM) systems track every side of a company’s interaction with their purchasers, from sales and advertising to client service and post-sale relationships. completing an academic degree in CRM will qualify you to design, implement, maintain a system that helps manage the manner an organization uses to effectively market and sell their product to their company base. While Master of Business Administration programs with concentrations in CRM is rare, you can notice more programs with specializations in marketing that feature work in CRM. A master’s degree program should take you 2 years to finish if you study full-time.
Teaching methods: The different methods that provide teaching of MBA in customer relationship management through the different modules of education are given as follows. They include such teaching methods that are modern, easy, and flexible for different professions as well. These methods for this master’s degree are given as follows
- MBA customer relationship management with two years of full-time study
- MBA customer relationship management with a weekly schedule of part-time study (more than two years)
- MBA customer relationship management with the adaptable schedule through online education (more than two years)
Customer Relationship Managers are very much essential in a group to manage relationships with customers systematically, efficiently, and profitably. Customer Relationship Managers manage marketing campaigns and generate quality leads for the sales team.Â
- Task management
- Cloud management
- Customer building management
- Customer support
- Customer operation management
- Customer query channel support
- Customer operations network
These professions include customer care manager, customer services manager, CRM head customer care analyst, and many other numerous positions in the CRM department and some other customer-oriented departments as well. Hence the postgraduate degree of customer relationship management has been identified as a real customer-oriented and supports department masters degree which is helpful to many organizations as well as many professionals who want to excel in this field too.
Objective Customer Relationship Management
- To study the current practices of CRM.
- To study the role of information technology in CRM.
- To find out the impact of CRM on the profitability of the organization.
- To study the factors affecting CRM practices.
Eligibility Criteria:
To be eligible for the MBA Customer Relationship Management it is important that certain requirements are met by the joining candidate. These requirements include the attaining of a bachelor’s degree in advance which is at least two to four years gained from a recognized institutional education and has been successfully completed in the designated time as well. Those who have a bachelor’s degree with majors in public relations, public management and administration, and such other related human resource dealing subjects are greatly preferred in this postgraduate degree program.
- To determine mutually satisfying goals between the organization and the customer
- To establish and maintain customer satisfaction.
- Producing positive feelings in the organization & the customers.
MBA Customer Relationship Management Syllabus
| First Year | Second Year |
| Principles of Management and Organizational Behaviour | Retail Operations Management |
| Managerial Economics | Relationship Marketing |
| Accounting and Finance for Managers | Strategic Customer Relations Management |
| Marketing Management | Virtual Marketing |
| Human Resource Management | Customer Relationship Management |
| Quantitative Techniques for Management | Sales and Distribution Management |
| Research Methods for Management | Marketing of Services |
| Corporate Communication | Business Environment and Ethics |
| Operations Management | Strategic Management |
Universities:
- Kalinga University
- MKU University
- Integral University
- NIMS University
- Periyar University
- MS University
Employment Areas
- Banking Sector
- Finance
- Legal Services
- Colleges & Universities
- e-Commerce Sectors
- Insurance Companies
- IT Sector
- Research Dept.
Job Types
- Audit Manager
- Customer Service Executive
- Customer Care Executive
- Security Analyst
- Database Administrator
- Guest Relations Executive
- Team & Technical Leader
- Financial Planning, Budgeting-Manager
FAQ:
Ques. How can I take admission?
Ans. Students can apply for taking admission by online procedure or offline procedure( i.e. completing a form with your own handwriting). If you face any type of difficulty, you can also talk to our expert. and also can mail all documents on mail id and can pay fees by online process.
Ques. What is Eligibility for this Course?
Ans. These requirements include the attaining of a bachelor’s degree in advance which is at least two to four years gained from a recognized institutional education and has been successfully completed in the designated time as well.
Ques. How can I pay fees?
Ans. Students can pay their fees by online payment procedure, get likewise Pay pal, NEFT, Visa Card, Cash, etc.
Ques. If my counsellor does not give me a response then what do I do?
Ans. If the counsellor is unable to take your call then students can mail us an E-mail id. The student gets a response within 24 hours.
Ques. Is this course is approved for my job?
Ans. Yes, the Courses offered by our institute that is approved by UGC and DEB. These courses are valid for Govt jobs and for also any govt examination.
MBA Specialization courses list click here Related Course For Blog
| Computer Management | Airport Management | Aviation Management | Banking Insurance |
| Banking Finance | Advertising Management and Public Relations | Banking and Investment | Air Travel Management |
| Banking & Taxation | Total Quality Management | Banking Insurance Management | Aviation Airport Management |
| Courses | Fee | Duration |
| MBA in Textile Management | Rs. 50,000/Year | 2 Year |
| MBA Human Resource ( HR ) Management | Rs. 45,000/Year | 2 Year |
| MBA in Aviation Management | Rs. 35,000/Year | 2 Year |
| MBA HR | Rs. 50,000/Year | 2 Year |
| MBA NGO Management | Rs. 50.000/Year | 2 Year |
| MBA in Retail management | Rs. 40,000/Year | 2 Year |
| MBA in Marketing | Rs. 45,000/Year | 2 Year |
| MBA in International Business Management | Rs. 45,000/Year | 2 Year |
| MBA in Media Management | Rs. 50,000/Year | 2 Year |
| MBA In Fashion Management | Rs. 30,000/Year | 2 Year |
| MBA In Materials and Logistics Management | Rs. 45,000/Year | 2 Year |
| MBA In Aviation Airport Management | Rs. 50,000/Year | 2 Year |
| MBA In Export Management | Rs. 30,000/Year | 2 Year |
| MBA In Insurance | Rs. 45,000/Year | 2 Year |
| MBA In Air Travel Management | Rs. 30,000/Year | 2 Year |
| MBA Advertising Management and Public Relations | Rs. 40,000/Year | 2 Year |
| MBA In Hospital and Health Care Management | Rs. 50,000/Year | 2 Year |
| MBA In Personnel Administration | Rs. 45,000/Year | 2 Year |
| MBA In E-Commerce | Rs. 40,000/Year | 2 Year |
| MBA In Health Care Management | Rs. 50,000/Year | 2 Year |
| MBA In Banking and Taxation | Rs. 30,000/Year | 2 Year |
| MBA Total Quality Management | Rs. 50,000/Year | 2 Year |
| MBA in Hotel Management | Rs. 30,000/Year | 2 Year |
| MBA in Production and Operation Management | Rs. 45,000/Year | 2 Year |
| MBA in IT Management | Rs. 30,000/Year | 2 Year |
| MBA in Supply Chain Management | Rs. 30,000/Year | 2 Year |
| MBA in Finance Management | Rs. 45,000/Year | 2 Year |
| MBA in Human Resource Management | Rs. 40,000/Year | 2 Year |
| MBA Banking and Investment | Rs. 50,000/Year | 2 Year |
| MBA in Entrepreneurship Management | Rs. 30,000/Year | 2 Year |
| MBA In Airport Management | Rs. 45,000/Year | 3 Year |
| MBA In Banking Insurance Management | Rs. 50,000/Year | 2 Year |
| MBA In Operations Management | Rs. 40,000/Year | 2 Year |
| MBA In Public Relations | Rs. 30,000/Year | 2 Year |
| MBA In Computer Management | Rs. 40,000/Year | 2 Year |
| Executive MBA | Rs. 50,000/Year | 2 Year |
| MBA In Rural Management | Rs. 30,000/Year | 2 Year |
| MBA (Hons) In Marketing and Retail Management | Rs. 45,000/Year | 2 Year |
| MBA In Pollution Control Management | Rs. 50,000/Year | 2 Year |
| MBA Information technology Management | Rs. 30,000/Year | 2 Year |
| MBA In Customer Relationship Management | Rs. 40,000/Year | 2 Year |
| MBA In Real Estate | Rs. 50,000/Year | 2 Year |